On Device Portal (ODP)

    How far can the WAP technology heritage go in surpassing its criticisms, i.e. the click-n-wait performance, the long click-distance and sub-par graphics ? The next step beyond WAP is already here. Many operators worldwide have launched On-Device Portal products, using device software to deliver content to the device with reduced latency, immediate content discoverability and the wow-factor user experience. On-Device Portals (ODPs) deliver functionality such as offline portals for no-wait access to content, store-fronts with ringtones and home-screen replacement for no-fuss service promotion.

    Operators have spent huge investment on 3G networks and on sourcing content from media brands, but data profits have failed to materialised. Of great concern is the fact that messaging (predominantly SMS) accounts for the vast majority of data
revenue.

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Manggis Platform

    Manggis is uniquely focused on delivering a mobile end-user experience superior to alternative browser based solutions. Manggis’s simple logical menus ensure easy discovery, consumption and repeat usage of mobile data services. Simplifying the enduser experience improves subscriber satisfaction, encourages adoption and promotes operator brand identity. Manggis’s platform enables digital content to be sent over-the-air and stored on a wide range of handsets from feature phones to smartphones ensuring the end-user always has fresh content. Manggis ODP provides operators with the rightapplications and support to increase data usage, customer loyalty and ultimately reduce churn.

    Manggis’s unique on-device portal applications provide an enhanced user experience to easily find, preview, purchase and download mobile content and entertainment. Simple, intuitive, branded menus allow direct access to mobile entertainment & content. Their optimized client and server platform delivers Over-the-Air updates to ensure fresh content is always resident on the device, delivering a superiorconsumer experience over traditional browser based solutions.